Asking questions : the definitive guide to questionnaire design : for market research, political polls, and social and health questionnaires - Bradburn, Norman M.; Sudman, Seymour; Wansink, Brian (Jossey-Bass, 2004)
Earlier ed. by Sudman and Bradburn with Sudman named first
Keywords: Questionnaires; Social sciences -- Research; Enquetes; Methodologie; Onderzoeksmethoden; Sciences sociales -- Recherche; Vragenlijsten