Factors influencing the formulation of effective marketing strategies of Chinese businesses operating in Jordan= العوامل المؤثرة في إعداد الاستراتيجيات التسويقية الفعالة للمؤسسات الصينية العاملة في الأردن \ - Huang, Lilin; Megdadi, Younes (Amman, Jordan : Amman Arab University,college of business, 2012)
Includes appendices
Thesis (Ph. D.)-Amman Arab University (Amman, Jordan), college of business, 2012
includes bibliographical refrences
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Keywords: Corporations -- Jordan; Export marketing; Export marketing -- Management