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Marketing management : a planning approach /
Marketing : basic concepts for decision making /
Marketing research /
The marketing plan handbook /
International marketing /
Marketing management : knowledge and skills /
Marketing /
E-commerce : business, technology, society /
Marketing research : within a changing information environment /
Marketing : study guide for basic concepts for decision making /
Marketing essentials /
An introduction to marketing
Foundations of marketing /
The marketing environment /
Principles of marketing /
Fundamentals of marketing /
Towards Increasing The Customers' Loyalty in Social Networks' Small Businesses in Saudi Arabia /
Examining the Enabling Factors that Influence the Implementation of Augmented Reality in E-commerce /
Papers of the 17th Annual Conference : Electronic transactions (E-commerce & E-government), on 19-20 May 2009 = مؤتمر المعاملات الإلكترونية /
Managing customer relationships on the Internet /
Exploring Factors Influencing The Adoption of online Shopping by Saudi Females With E-Shops /
Identifying the Factors Affecting the Intention to Use Virtual Stores : the Perspectives of Consumers in Saudi Arabia /
eMarketing eXcellence : planning and optimizing your digital marketing /
Developing a model for studying the effect of online marketing communication's quality on brand equity in the service sector= تطوير نموذج لدراسة أثر جودة الاتصال التسويقي من خلال الإنترنت على قيمة العلامة التجارية في قطاع الخدمات \